https://robkavanagh.com/about daily 0.75 2026-02-04 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/5a28423b-1619-45a2-9ebc-cb274f22161d/_99A2557+copysm.jpeg https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/e0caa2a9-7f4e-4c49-b6e2-417ddbc9047c/BrandTechGroup+logo.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/aec15d14-bb1f-4e43-8fd6-536261c63d94/Oliver+logo_black.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/51d40a97-c350-47ff-ab85-177178da48da/Cannes.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/3cd744b6-a043-4270-b8b4-64d704d2e889/BBDO.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/cc553337-bbb4-4981-9841-1e3e24dedd70/Ogilvy.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/43f8f665-ca8e-406c-81fd-a4a47711a47c/Wunderman.png https://video.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/96935545-95c9-4267-9a93-f02c95c0530c/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/abfe611b-763b-4548-8a1b-6c56e45fc87a/300+secs+frame.png About Rob Kavanagh – ECD & AI Creative Orchestration Cannes Lions-winning Executive Creative Director. I build and lead in-house advertising agencies and creative teams, and design end-to-end (E2E) generative AI (GenAI) creative systems and orchestration that protect and elevate brand reputation and craft at scale. https://robkavanagh.com/case-studies daily 0.75 2026-02-04 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/e88c52d3-19e3-4dfc-8e28-dbd147f989bf/Gemini_Generated_Image_ogap4wogap4wogap.jpeg https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/3c6c5b45-fc6a-4934-a963-3367f9beaaa4/Barclays_First+Bank+of+AI_002g_faces+fixed2.png https://robkavanagh.com/awards daily 0.75 2026-02-04 https://robkavanagh.com/404 daily 0.75 2026-02-04 https://robkavanagh.com/oliver-pre daily 0.75 2026-02-05 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/cfa40d4b-6515-4a04-b091-5dfff3c6679c/PIZZA+SLICE.png https://robkavanagh.com/barclays-pre2 daily 0.75 2026-02-25 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/31cb82d9-2676-4f82-9134-714caa96dbba/Couple.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/457d3eed-c3ca-4baf-9df3-9791bc2c7e01/Pencil+conductor_002.png https://robkavanagh.com/home daily 1.0 2026-03-31 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/27ab91f9-a253-4caa-a628-237cf0b2fe93/IMG_5290-Edit.jpg Rob Kavanagh AI Creative A child looking through a frosted glass window with a blurred background. There are some flowers on the windowsill. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/dd2b56d1-0723-4ba5-8e3e-7f0346a1c3ab/IMG_5440.jpeg Rob Kavanagh AI Creative Dimly lit interior of a church with an altar, columns, and a domed ceiling, illuminated by natural light. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/88bb8968-72f9-4234-ad1b-5af96d5390bf/IMG_6331.jpg Rob Kavanagh AI Creative A person wearing a yellow coat and black shoes walking on the sidewalk past an unfinished building with black panels, surrounded by a metal railing, during daytime. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/0e293c23-28e8-46c9-ae1b-342e54651355/IMG_8531.jpg Rob Kavanagh AI Creative Two trash bins covered with plastic bags mounted on a brick wall at night. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/e0f49d29-401a-4332-997d-ec87cc66a615/IDG_20250803_110413_422.jpg Rob Kavanagh AI Creative Close-up of a wall with peeling paint revealing cracks and layers of different colors. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/c50b8cf4-f7d1-4959-8ce1-20b584bfeacd/IMG_8782.jpg Rob Kavanagh AI Creative Green plants growing around a white vertical pipe against a white wall. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/39e47cf3-2892-480f-a504-b0a28a47ad23/IMG_6850.jpg Rob Kavanagh AI Creative Reflection of a building with a sign that reads 'BRITISH WATERWAYS' in a body of water. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/6aaa6ea3-0021-4b9e-9e69-bcd9fbc3d563/IMG_3307.jpg Rob Kavanagh AI Creative View of a wooden pier with glass panels at the end overlooking the ocean, with a cloudy sky and a row of beachfront buildings in the distance. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/ea2034d2-dba6-4197-b25b-fae4adc87622/_MG_0163.jpeg Rob Kavanagh AI Creative A person skateboarding down a staircase inside a modern building seen through a narrow vertical window. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/b619b76b-2cda-49c0-9b07-7a88a95e7579/IMG_2827.jpg Rob Kavanagh AI Creative Blue tarp draped over the edge of a brick building, hanging outside a window. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/294450cf-496c-410c-90fe-72c29f703e58/IMG_1200.jpeg Rob Kavanagh AI Creative Urban brick apartment building with a parking entrance and graffiti-covered door https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/0a060868-b4c3-476d-a406-ade087a854a9/IMG_3132.jpg Rob Kavanagh AI Creative Silhouetted vine and leaves growing on an old window with frosted glass and a cross-shaped pane, allowing light to filter through. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/d75b2aab-9401-429f-9d90-fc74dcbf2705/IMG_0281.jpg Rob Kavanagh AI Creative Close-up of weathered wooden boards with knots, cracks, and a bright green leaf peeking through a hole https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/9bf6260e-7cdc-4342-aff9-1e86c2391e2b/IMG_1634.jpg Rob Kavanagh AI Creative A close-up of a red textured surface with round metal bumps, one of which has a false eyelash attached to it. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/6870f9d2-c8d5-4813-ba21-d70545773dc7/_MG_1295RK2012-02-09.jpeg Rob Kavanagh AI Creative A full moon in a sky with orange and dark clouds, and a few silhouetted birds flying. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/53e627a2-bc19-4056-b4ed-b5856136f5fa/IMG_2319.jpeg Rob Kavanagh AI Creative Colorful lollipop broken on rough asphalt surface with spilled pink melted candy around it. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/48545542-04fe-4b7e-b693-dc838de5606b/IMG_6432.jpeg Rob Kavanagh AI Creative Shadow of a tree cast on a yellow wall with a cardboard piece and a shopping cart with a red star-patterned cover leaning against the wall. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/31b3a798-1f03-4021-9038-06f45a158f75/000042.jpg Rob Kavanagh AI Creative Black and white photo of a lighthouse on a rocky coastline under a dark sky. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/cfa40d4b-6515-4a04-b091-5dfff3c6679c/PIZZA+SLICE.png https://robkavanagh.com/services daily 0.75 2026-03-23 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/14fc7fce-8561-4d53-8735-b6eee34fff39/AI+B+Cs+blocks.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/7625cddf-0a0c-412c-9387-4ebab8a03281/1000+words_ChatGPT+Image+Sep+25%2C+2026%2C+02_49_24+PM.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/7695b2ae-04d3-46fa-a270-6b7cb203db7a/Ai+skid+marks_003.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/c8f84282-fa40-480d-80be-707faa31de1a/Screenshot+2026-10-14+at+22.03.57.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/4eb35bb7-3243-4442-9e77-0bbbc2a52fee/Screenshot+2026-10-14+at+22.15.55.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/64608fd6-de82-4cc3-8182-8059609b9a1f/Screenshot+2026-10-14+at+22.20.47.png https://robkavanagh.com/services-1 daily 0.75 2026-10-14 https://robkavanagh.com/privacy daily 0.75 2026-11-10 https://robkavanagh.com/home-3 daily 0.75 2026-11-11 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/27ab91f9-a253-4caa-a628-237cf0b2fe93/IMG_5290-Edit.jpg Home (before services on home page 11 Nov)) A child looking through a frosted glass window with a blurred background. There are some flowers on the windowsill. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/dd2b56d1-0723-4ba5-8e3e-7f0346a1c3ab/IMG_5440.jpeg Home (before services on home page 11 Nov)) Dimly lit interior of a church with an altar, columns, and a domed ceiling, illuminated by natural light. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/88bb8968-72f9-4234-ad1b-5af96d5390bf/IMG_6331.jpg Home (before services on home page 11 Nov)) A person wearing a yellow coat and black shoes walking on the sidewalk past an unfinished building with black panels, surrounded by a metal railing, during daytime. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/0e293c23-28e8-46c9-ae1b-342e54651355/IMG_8531.jpg Home (before services on home page 11 Nov)) Two trash bins covered with plastic bags mounted on a brick wall at night. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/e0f49d29-401a-4332-997d-ec87cc66a615/IDG_20250803_110413_422.jpg Home (before services on home page 11 Nov)) Close-up of a wall with peeling paint revealing cracks and layers of different colors. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/c50b8cf4-f7d1-4959-8ce1-20b584bfeacd/IMG_8782.jpg Home (before services on home page 11 Nov)) Green plants growing around a white vertical pipe against a white wall. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/39e47cf3-2892-480f-a504-b0a28a47ad23/IMG_6850.jpg Home (before services on home page 11 Nov)) Reflection of a building with a sign that reads 'BRITISH WATERWAYS' in a body of water. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/6aaa6ea3-0021-4b9e-9e69-bcd9fbc3d563/IMG_3307.jpg Home (before services on home page 11 Nov)) View of a wooden pier with glass panels at the end overlooking the ocean, with a cloudy sky and a row of beachfront buildings in the distance. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/ea2034d2-dba6-4197-b25b-fae4adc87622/_MG_0163.jpeg Home (before services on home page 11 Nov)) A person skateboarding down a staircase inside a modern building seen through a narrow vertical window. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/b619b76b-2cda-49c0-9b07-7a88a95e7579/IMG_2827.jpg Home (before services on home page 11 Nov)) Blue tarp draped over the edge of a brick building, hanging outside a window. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/294450cf-496c-410c-90fe-72c29f703e58/IMG_1200.jpeg Home (before services on home page 11 Nov)) Urban brick apartment building with a parking entrance and graffiti-covered door https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/0a060868-b4c3-476d-a406-ade087a854a9/IMG_3132.jpg Home (before services on home page 11 Nov)) Silhouetted vine and leaves growing on an old window with frosted glass and a cross-shaped pane, allowing light to filter through. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/d75b2aab-9401-429f-9d90-fc74dcbf2705/IMG_0281.jpg Home (before services on home page 11 Nov)) Close-up of weathered wooden boards with knots, cracks, and a bright green leaf peeking through a hole https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/9bf6260e-7cdc-4342-aff9-1e86c2391e2b/IMG_1634.jpg Home (before services on home page 11 Nov)) A close-up of a red textured surface with round metal bumps, one of which has a false eyelash attached to it. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/6870f9d2-c8d5-4813-ba21-d70545773dc7/_MG_1295RK2012-02-09.jpeg Home (before services on home page 11 Nov)) A full moon in a sky with orange and dark clouds, and a few silhouetted birds flying. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/53e627a2-bc19-4056-b4ed-b5856136f5fa/IMG_2319.jpeg Home (before services on home page 11 Nov)) Colorful lollipop broken on rough asphalt surface with spilled pink melted candy around it. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/48545542-04fe-4b7e-b693-dc838de5606b/IMG_6432.jpeg Home (before services on home page 11 Nov)) Shadow of a tree cast on a yellow wall with a cardboard piece and a shopping cart with a red star-patterned cover leaning against the wall. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/31b3a798-1f03-4021-9038-06f45a158f75/000042.jpg Home (before services on home page 11 Nov)) Black and white photo of a lighthouse on a rocky coastline under a dark sky. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/cfa40d4b-6515-4a04-b091-5dfff3c6679c/PIZZA+SLICE.png https://robkavanagh.com/work daily 0.75 2026-02-09 https://robkavanagh.com/work/newbiz monthly 0.5 2025-12-31 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/c94a1ea2-cba3-46ff-bfd6-d3498b667ed3/Logos_NB_001.png https://robkavanagh.com/work/gorillas monthly 0.5 2026-02-09 https://robkavanagh.com/work/method monthly 0.5 2025-12-30 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/f8ae099a-f7e9-466e-a095-d139e593fe3f/Method+Deep+House+Cleaner+Hero_expanded_001.png Work - method Deep House Clean – housework as house party https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/f1ade760-be40-4bef-901b-4770357a5487/More+house+party.png Work - method Deep House Clean – housework as house party https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/75e3e1ee-97b6-48e3-96e9-d196bcce6d4f/Posters+in-situ.jpg Work - method Deep House Clean – housework as house party https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/14515fc1-5de6-4e39-86b9-070f79728373/spotify+in+situ.png Work - method Deep House Clean – housework as house party https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/78348087-fdca-43af-88fd-97bd792a6783/influencer_1.png Work - method Deep House Clean – housework as house party https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/56dd89b9-5532-4d5b-a710-663f28687f10/POS.png Work - method Deep House Clean – housework as house party https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/3e7eefe4-c3cf-4046-965c-a79879ae70b1/influencer_2.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/56dd89b9-5532-4d5b-a710-663f28687f10/POS.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/64aec3f9-b8fc-49a5-aa09-7a6cf644541b/qr2.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/78348087-fdca-43af-88fd-97bd792a6783/influencer_1.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/e82ae801-1011-4b6b-9e57-ff3247b2ba24/spotify+in+situ.png https://robkavanagh.com/work/petlovesongs monthly 0.5 2025-12-30 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/543e7d44-6c44-4164-b9e6-fa232779615d/Hero+header.png Work - Pets at Home – AI love songs from your pet https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/480493ee-c157-476f-889e-421e3c9727ed/Header+Song1.png Work - Pets at Home – AI love songs from your pet https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/169b4395-424c-446c-b1a8-8b5e919b60a6/Header+Song2.png Work - Pets at Home – AI love songs from your pet https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/f3c5ef6f-c03b-42c6-9126-fbb72e809dc0/Header+%E2%80%93+variety.png Work - Pets at Home – AI love songs from your pet https://robkavanagh.com/work/guardianxmas monthly 0.5 2025-12-30 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/271a1d12-51a3-45a2-8b62-6c8ff67c359e/Guardian+Hero+Image+Landscape.png Work - The Guardian Charity Appeal – the truth you can’t ignore https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/80ebc960-8a18-4419-8a5d-065248061db6/Picture+1.png Work - The Guardian Charity Appeal – the truth you can’t ignore https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/56293669-c246-454d-a671-139dedc9d915/Picture+2.png Work - The Guardian Charity Appeal – the truth you can’t ignore https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/ef4ece41-0299-4707-94ed-918dc218769b/iPad+email.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/4ea0c09a-5ea0-477c-959e-d029b047cfa1/Guardian+Hero+Image+Portrait.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/03026284-95bb-4c1b-918d-5a1bf265cdcb/display+montage.jpg https://robkavanagh.com/work/aviosplus-pre monthly 0.5 2026-02-09 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/62f386a9-8d86-464f-812e-6a30c9690c15/D6_Santorini_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/94f2a61d-7e3b-4d49-bbdc-b7b16869f351/B6_Costa+brava_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/a71750e6-5e4a-4a58-82e4-9de0cd63e9d6/C2_Amalfi+Coast_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/e5727dbb-3033-475a-a4c3-5cf60a83f5b3/A5_San+Sebastian_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/03a2857a-0b2a-4eec-bbd5-d51fcc4f901c/A3_Bangkok_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/037c2efb-0cfe-470d-81e9-066991996612/B1_Ibiza_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/11bc185f-a263-4c99-804f-bd62eb05fe4e/D2_Havana_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/4d2f99dc-7e3f-4653-a494-5cf111f4fed2/D4_Istanbul_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/2896c6f0-d7b2-4f53-81a1-55b3b2091fb6/B4_Orlando_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/e016e8a4-d0c0-4290-b7e8-07717939dc85/C4_Iceland_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/05eb7da0-a989-4458-ad52-c04ad162e638/B2_Tokyo_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/3f1012b9-474d-4096-b17c-a215c00fdef4/A2_Kyoto_STORIES.png Work - Barclaycard – the first AI campaign in financial services https://robkavanagh.com/work/economist monthly 0.5 2026-01-05 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/d73c82da-9303-4874-b2b3-7fea204968f5/Lehman_Sis_1_002.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/fba6a1c8-2f68-40e7-a571-cd2436c26b79/Lehman_Sis_2_002.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/3ce8d4e8-6dd6-4d7f-8a33-976138ffa4ea/Cannes16_Econ_002.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/b64880b4-1c73-4f1c-868e-0857ca930eb6/IPA_Econ002.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/0c8dbcf8-47ac-4be5-8296-2e72c3cd253b/DMA_Econ002.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/59c75e2e-def3-4e1b-aa17-c4c42c92177d/BR_Econ02.png https://robkavanagh.com/work/projectchange monthly 0.5 2025-12-30 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/497966b3-bb9b-4bfb-8438-290c84029182/logo.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/47fdb5f9-89f9-4dfb-be82-69547e127f43/change+you+gave.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/aa3d7378-efa7-4250-bb51-e23408f99259/change+you+made.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/02ef0174-69ab-4a2c-b0b0-e16584bc671e/MAA_Change_Crop_001.png https://robkavanagh.com/workextra daily 0.75 2026-01-28 https://robkavanagh.com/workextra/tararua-dairy monthly 0.5 2026-01-13 https://robkavanagh.com/workextra/rnli monthly 0.5 2026-01-22 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/9546d662-4629-472d-a747-a275b404c9e4/Hero_Man_press%EF%B9%96fjks https://robkavanagh.com/workextra/gdpr monthly 0.5 2026-01-22 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/4b06f931-ff09-4fc2-8a68-faabad51d944/Screenshot+2026-01-22+at+18.13.38.png Back Catalogue of my work - The Guardian – GDPR campaign https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/ffe0f480-c506-4236-afa8-edde1d277458/Screenshot+2026-01-22+at+18.13.47.png Back Catalogue of my work - The Guardian – GDPR campaign https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/38922302-c2e0-4b04-9157-84d600680f69/Screenshot+2026-01-22+at+18.14.02.png Back Catalogue of my work - The Guardian – GDPR campaign https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/35ea1d51-d1d9-436d-9821-fe1019a45394/Screenshot+2026-01-22+at+18.14.27.png Back Catalogue of my work - The Guardian – GDPR campaign https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/0f0afe48-ab83-4bbb-848a-d8f09d2fc279/Screenshot+2026-01-22+at+18.15.02.png Back Catalogue of my work - The Guardian – GDPR campaign https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/8215deea-ac99-4176-96fd-8e62e09b5473/Screenshot+2026-01-22+at+18.14.36.png Back Catalogue of my work - The Guardian – GDPR campaign https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/b5e5d0af-a93a-4902-a7e8-34ce72ab1400/Screenshot+2026-01-22+at+18.27.18.png Back Catalogue of my work - The Guardian – GDPR campaign https://robkavanagh.com/workextra/mitsubishi-funeral monthly 0.5 2026-01-13 https://robkavanagh.com/workextra/mitsubishi-fishing monthly 0.5 2026-01-13 https://robkavanagh.com/workextra/tui-beer-boyz-in-the-wood monthly 0.5 2026-01-22 https://robkavanagh.com/workextra/wallace-and-gromit monthly 0.5 2026-01-22 https://robkavanagh.com/workextra/ford-mustang monthly 0.5 2026-01-21 https://robkavanagh.com/workextra/wateraid-hope-locker monthly 0.5 2026-01-13 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/59c75e2e-def3-4e1b-aa17-c4c42c92177d/BR_Econ02.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/d7b8dad5-0afa-4606-bd8c-737ae10ca594/CC_Hope.png https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/b92ff102-78ac-4c46-ab1f-b5442eb7e6e2/DMA_Hope.png https://robkavanagh.com/workextra/copy monthly 0.5 2026-01-22 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/3a7db34f-a3b4-4f16-81d2-b545e09fa586/Flyer_3b%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/9003bad3-2ae6-48c6-9a8d-9caaaed54216/April_Fools_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/67a8e946-2ecd-47d2-9eb9-7bb5d2e9e1d8/Dubai_easyjet_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/066d3781-c108-44bd-a337-bb61a347a16c/Dubai_18-30_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/522efb78-b0bf-4e42-8750-459f5c07ff2c/Dubai_cable_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/e7b19b80-c9bd-488c-a462-4b4adaf84a90/IBM_Middle_2_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/ad3e5d61-2461-4cdd-8baa-ae05fdcd496b/unicef_landmine_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/2301b19f-2c6b-4168-ab13-abdb3a3a02f9/MandG_chameleon_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/1769095647615-KMEZDXV66F95S5WI5VUY/MandG_safetynumbersxtrack_001%25EF%25B9%2596fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/5923bd0a-42f7-4832-9bde-3a2cc95119ce/MandG_muchness_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/9f5b9a16-6fba-4d09-89d9-682e0b233545/MandG_nonoyes_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/918641ec-2ca4-4274-8295-0d4aa318f826/MandG_nostradamus_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/8a4821fd-626f-489c-a8c1-fda04f5789e4/NABS_bands_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/866c254d-8c74-47d2-8d7c-c81e8adb720f/Timeout_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/a9c832d1-e35b-4021-8bc9-4679e97b9695/scotts_1_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/335c60b3-7e1f-4598-a61d-ff85bb527a89/scotts_3_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/bb3374fc-b72d-4665-abe2-af69bc2ea591/scotts_2_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/f965c3a0-0d57-4c92-a031-1988f95d6183/Princestrust_spoon_003%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/4336de16-71d3-443b-af71-b6cf3c532233/10_sec_summ_001%EF%B9%96fjks Back Catalogue of my work - Copywriting The innovative and opportunistic Ten Second Summary utilised an engaging speed reading approach to arrest the viewers' attention in a compelling, competitive and smart way – perfectly befitting of the brand. It presented the leading paragraph from a contextually relevant Economist article – baiting you to finish it off at our content hub. It also meant that The Economist was able to sneak its actual editorial content onto the websites of its rivals (Huffington Post, Guardian, CNN et al). https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/6c3fd0c1-0a32-4f8e-9762-066d8e1635da/Election_build_001%EF%B9%96fjks Back Catalogue of my work - Copywriting Just for Just for Election Day 2015, this social media ad delivered a bespoke offer to every kind of voter. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/a8c0bd25-7926-49b2-b2ce-d62eec42b9c2/Display_selection_001%EF%B9%96fjks Back Catalogue of my work - Copywriting A selection of display banners from the successful Economist campaign. That last banner clicks through to an article that explains how CEOs are much more likely to be 6 foot tall. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/b2ed03ac-ada0-412d-a671-c03f64f10e97/tui_jesus_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/42a559aa-b0be-46f2-a3e5-26eddd3ac5d8/tui_metrolites_3_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/6c66c899-7727-4802-95a2-f4f1c05515a3/tui_yeahrights_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/3d167f3f-afa3-47e1-b497-2e3b96ddcfed/calcitrim_1_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/fc352d77-5fbb-4114-bab2-6e09a97816fc/calcitrim_2_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/2515edfd-9ffd-4d54-a9be-46606e02e295/calcitrim_3_002%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/ce50d26e-5724-4e73-84c1-c884938adf46/xtratrim_peachbum_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/1ea77041-6656-456b-b9e4-976f6011f312/AdMail_Anim_003%EF%B9%96fjks Back Catalogue of my work - Copywriting Previous / Next (2 of 8) How do you market an efficient new direct mail service to a chronically busy, budget-pressured marketer? With a micro site that lets them control the amount of story precisely to their available time. Thus maximising dwell time to the micro second. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/0d47dcc9-5131-4b3a-867d-04963b8f3232/mitsubishi_lancer_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/8ea9a8e7-1367-4f33-9e4d-c8f1f665ca99/BRC_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/040d38f0-acbe-40cb-a8ce-5882a011e20f/Vinopolis_bino_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/291cbe90-2682-4bda-94d8-2c9d9f0363fe/Land-Rover_AQ_005%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/97b16e82-8aa3-40d6-87fe-c06a0b830a67/Land-Rover_AQ_003%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/ef9a382b-56b5-42b6-9d76-9b0c2079108b/Land-Rover_AQ_001%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/a6df60b9-b793-4302-b347-523d74f7f681/Land-Rover_AQ_002%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/eaabf4a5-06d9-4c9e-8112-02f3208f4a23/Land-Rover_AQ_006%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/c670db25-ec53-4dc0-80be-f60725d90088/Land-Rover_AQ_004%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/ce3c3d93-6742-468f-a43f-34cadb5c2ad7/Flyer_2%EF%B9%96fjks Back Catalogue of my work - Copywriting https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/8abe230a-7b35-4c37-a1ee-8dc3b9e93711/Flyer_1%EF%B9%96fjks Back Catalogue of my work - Copywriting https://robkavanagh.com/workextra/direct monthly 0.5 2026-01-22 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/a8671d99-0b50-4151-ae95-4a6d7587abbc/IBM_Invisible_001%EF%B9%96fjks Back Catalogue of my work - Brand Response IBM's Tivoli software is so sophisticated, it's like having an invisible IT expert looking after your system. Cannes winner https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/9ebfd4ea-3db8-43ee-b8c7-7ad02f47ddfe/IBM_FT_001%EF%B9%96fjks Back Catalogue of my work - Brand Response In the mid-2000s, IBM moved into the consultancy game. To get the message in front of the banking sector's top CEOs, we intercepted their daily copy of the FT and personalised it with a deft stroke of their ego. When they opened their paper they saw an ad for IBM and banking – with the consultant's card tipped onto the page... cont... https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/2ecd2cf7-ca3f-4a34-b3e1-40edd0a8cdaf/IBM_FT_002%EF%B9%96fjks Back Catalogue of my work - Brand Response ...and on the next page was an ad about IBM and their bank, and with their actual business card tipped onto the page. Cannes Winner https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/2cb4b56c-265c-4bbf-a450-04cb09c64696/landrover_onoff_01%EF%B9%96fjks Back Catalogue of my work - Brand Response A unique on & off road Range Rover test drive experience called for a novel invitation. The subtly embossed outer was half smooth/ half rough and revealed a letter that unfolded concertina-style... cont https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/d318b273-8654-4465-9898-073216782e98/landrover_onoff_02%EF%B9%96fjks Back Catalogue of my work - Brand Response ...copy referring to the off road capabilities of The Range Rover was carefully placed only on the mountainous half of the letter. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/ce4e9d4e-03c3-4e61-9d52-d89f2e0246cd/MandG_ambient_001%EF%B9%96fjks Back Catalogue of my work - Brand Response https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/d69e278a-1e9c-4f46-9013-d34e9d760582/Bells_fathers_001%EF%B9%96fjks Back Catalogue of my work - Brand Response A tricky brief this. Bell's wanted to drive sales for Father's Day, but obviously we couldn't write to the children. So, we had a double sell to do. First, we had to sell to the dads. Then, they had to put the hard sell on their very own kids. To get the bottle they rightfully deserved, these dads needed some cheeky hints to drop around the house... DMA, Caples winner https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/88058ed2-4422-4604-89a6-d93ef033a2c9/Bells_fathers_spider_001%EF%B9%96fjks Back Catalogue of my work - Brand Response https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/1ea77041-6656-456b-b9e4-976f6011f312/AdMail_Anim_003%EF%B9%96fjks Back Catalogue of my work - Brand Response How do you market an efficient new direct mail service to a chronically busy, budget-pressured marketer? With a micro site that lets them control the amount of story precisely to their available time. Thus maximising dwell time to the micro second. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/61c661c9-aee0-4ebd-9e85-eec4dc935720/Threshers_Doordrop_001%EF%B9%96fjks Back Catalogue of my work - Brand Response To cut through the doormat pile-up at Christmas, we disguised Thresher's coupon door drop as a letter from a concerned neighbour. How could you ignore Mrs Dunfurly? 7% of recipients couldn't – triple the expected result. https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/18018863-32e4-4a85-986a-3aec113d5a5e/IBM_Mystic_001%EF%B9%96fjks Back Catalogue of my work - Brand Response IBM's software could be, at times, almost unfathomably sophisticated for mere marketing to even attempt to sell. The trick – as always – was to find a simple way to bring the core benefit to life. Their WebSphere Portal Software allowed your call centre to answer a customer's questions automatically. So, all the answers are in one place – just like a magic 8-ball. https://robkavanagh.com/workextra/guardian-soulmates monthly 0.5 2026-01-14 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/69aa5a80-27cf-4b19-b23c-886bd32f0f6a/Guardian_Soulmates_1.jpg Back Catalogue of my work - The Guardian SoulMates https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/7d7acf6f-c61c-4486-835e-80eeac974e46/Guardian_Soulmates_2.jpg Back Catalogue of my work - The Guardian SoulMates https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/e9e3bc37-c27b-4bdb-9d54-3966bcebab74/Guardian_Soulmates_4.jpg Back Catalogue of my work - The Guardian SoulMates https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/be6ff9bb-b57f-4f17-b493-d3419e81a792/Guardian_Soulmates_5.jpg Back Catalogue of my work - The Guardian SoulMates https://robkavanagh.com/workextra/guardian-joy-of-print monthly 0.5 2026-01-22 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/4bdca6a0-018d-4ddf-af47-9817775a0b10/Guardian_JOP_Browsers.png Back Catalogue of my work - The Guardian – Joy of Print https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/cfdf1a6b-7c4f-46f5-9a54-d969dd40b573/Guardian_JOP_Shareable.png Back Catalogue of my work - The Guardian – Joy of Print https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/b6ffbdeb-19da-4f25-b702-18caa973fbe3/Guardian_JOP_Social.png Back Catalogue of my work - The Guardian – Joy of Print https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/2ff168b3-633a-46c9-b491-349853029f12/Guardian_JOP_Influencerpng.png Back Catalogue of my work - The Guardian – Joy of Print https://robkavanagh.com/workextra/first-ad monthly 0.5 2026-01-22 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/52f55725-59d7-4fc0-ac60-e1f64df3077e/FirstAd%EF%B9%96fjks https://robkavanagh.com/workextra/tesco-life-savers monthly 0.5 2026-01-13 https://robkavanagh.com/workextra/guardian-saturday monthly 0.5 2026-01-22 https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/4bc08f83-c756-4550-9980-cae035c34c09/Guardian+Saturday2b.png Back Catalogue of my work - The Guardian – Saturday re-launch https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/613853d0-fcf8-4148-8258-5ec20f025e13/Guardian+Saturday3b.png Back Catalogue of my work - The Guardian – Saturday re-launch https://images.squarespace-cdn.com/content/v1/6925908b43c5746372f6e21e/83379f66-50be-400a-a5a2-c7270acba71d/Guardian+Saturday1b.png Back Catalogue of my work - The Guardian – Saturday re-launch https://robkavanagh.com/workextra/moneytidy monthly 0.5 2026-01-13